Draper Chevrolet in Saginaw Township has completed renovations and welcomes customers to stop and and take a look.
SAGINAW – Draper Chevrolet, Saginaw Township’s premiere auto dealer, recently completed renovations of their showroom and is proud to invite guests to experience the new dealership look.
An inviting exterior facade with updated signage; a bright showroom featuring a greeting station and a comfortable customer lounge with wireless internet connection, plus a climate controlled new vehicle delivery area only begins the list of upgrades that reflect the great American brand. Draper Chevrolet is the first Chevrolet dealership in Saginaw County to complete the General Motors initiative.
Draper President Rob Draper has been pleased with reaction to the new customer delivery area.
“New owners are able to familiarize themselves with the controls and options of their new car in an enclosed area, away from the elements, before they head out on the road in their shiny new vehicle,” he said. “It’s a great addition.”
The facility makeover is part of the General Motors initiative to meet and exceed customer expectations during the buying experience.
As stated by GM: Chevrolet is America’s brand. For a century, Chevrolet has met America’s transportation needs with a unique and powerful combination of style, performance, dependability and value. Building on its great heritage, Chevrolet has reinvented itself for the 21st century, offering its customers more-than-expected in both its products and service. The dealership experience must also measure up to the more-than-expected standard. Chevrolet dealerships are the home of the Chevrolet brand – the place where they invite customers to meet and experience Chevrolet.
Draper said, “I would like to thank the Wolgast Corporation and everyone involved. They did a great job giving our building the look that parallels the services we provide. Our facility is state of the art and will help us better serve the needs of our customers.”
About Draper Automotive:
Founded in 1924, the present location on Bay Road opened in September of 1978. The company, founded by Harold D. Draper, Sr., was originally named Heagany & Draper. The Company was founded on the principle that the public is entitled to the best service possible in satisfying its transportation needs.
Since 1924, they have sold and serviced hundreds of thousands of cars and trucks and have grown to be one of the top dealerships in the nation. Today, the founder’s grandson, and son of Reed T. Draper, Robert T. Draper is continuing the tradition of excellence as a third generation automobile dealer. He became a franchised dealer in 1985. He graduated from Saginaw Valley State University with a degree in business management with a minor in Marketing. He is currently president and general manager of the organization and is very active in daily operations.
Recognizing the continued growth of the community, Draper Automotive wants to make sure that the business operates on principles that will keep pace. The company philosophy is very simple: they want to make sure their customers are completely satisfied. Accordingly, they will strive in the conduct of their daily work to live by that philosophy.
Draper is notably in the top 10 percent rank of dealers in the country in customer satisfaction. Complete with certified technicians in the award winning service department, Draper also offers three quick lube bays for oil changes, tire rotations and minor repairs; full parts inventory and body shop. They also offer new Toyota vehicles and certified pre-owned vehicles.
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